Classes

learningwords

Education is an important component in developing a good business and a great entrepreneur.  Over the last decade, I have developed three lecture series focused on developing essential skills for business leaders.  These classes have been now offered all over the world and have been sponsored by dozens of organizations.

Business Bootcamp Program

This program is designed for start-ups across all industries and sectors.  This program trains entrepreneurs on the basic skills they need to succeed in their endeavors.  Classes for this program include:

  1. How to Prepare for Business Meetings:  This class covers what you need to do to get ready for a meeting.  It covers setting up an agenda, getting to know the people you will meet with prior to having the meeting and how you should prepare.
  2. Competitive Analysis:  This class covers how to perform a competitive analysis.  It not only provides the framework that should be used but also a basic template to guide the entrepreneur.
  3. Business Development:  This presentation covers how to prepare for and conduct a business meeting.
  4. Protecting Your Intellectual Property:  This class covers the types of intellectual property you need to consider protecting and some rules about how you do so.  
  5. Market Validation:  This class covers how you make sure that you are pursing a real market with customers who are willing to pay for your product.
  6. Value Proposition:  This class covers how you articulate the value proposition.  It is set up as a group exercise that uses several potential frameworks/templates to define the value proposition effectively.
  7. Establishing Business Milestones:  This class covers what is most important.  That you establish aggressive business milestones for your business and keep up the pace of the business.  This is set up as a group exercise.  
  8. How To Raise Money:  This class covers the mechanisms that are available to you to raise money.  It provides some basic rules for giving a pitch as well as a sample pitch deck and a sample executive summary.
  9. Business Budgeting:  This class covers how to establish a good basic budget.  It focuses on the cost side of the business and what factors impact cost.
  10. Evaluating Market Size:  This class focuses on the revenue side of your business.  It discusses how to evaluate the size of the market and what to do when it does not meet your expectations.

Each class is approximately 60 minutes and given over a 2 day period.  A third day is provided for 1:1s with each of the businesses with each business having 1 hour to discuss the topics of their choice.

The program is currently sponsored by Innovation Norway. For more information, read the Innovation Norway announcement.

Technical Incubator (TINC) Program

This program focuses on taking a business with a completed product and introduces them to Silicon Valley.  It was originally designed for companies coming into the United States to jump-start their business.  In the program, the entrepreneurs receive training in their country of origin and then come to Silicon Valley for 4 weeks.  They work in an incubator and operate as if they were a Silicon Valley company.  Although the primary focus of the company is on networking, several classes are offered as well:

  1. Silicon Valley Culture:  This class covers what people should expect to see from the people and the culture of Silicon Valley.  It addresses many of the common mistakes that people make who come here to work or close deals.  
  2. The Basics of Creating a Public Face:  This class covers what you need to know to start creating a web-based identity for both your employees and your company.  It covers what services to use, how to use them and what not to do.
  3. How to Conduct A Meeting:  This class covers what you should do when you are in a meeting.  It is designed to help you avoid many of the common mistakes that people make during a meeting and after.
  4. How to Prepare for Business Meetings:  This class covers what you need to do to get ready for a meeting.  It covers setting up an agenda, getting to know the people you will meet with prior to having the meeting and how you should prepare.
  5. Protecting Your Intellectual Property:  This class covers the types of intellectual property you need to consider protecting and some rules about how you do so.  
  6. Value Proposition:  This class covers how you articulate the value proposition.  It is set up as a group exercise that uses several potential frameworks/templates to define the value proposition effectively.

Other Lectures

  1. Silicon Valley Trend Talk:  Each year, I give a talk on Silicon Valley trends.  This is used in a variety of venues throughout the year.  It provided an overview of major technology trends that had been indicated by Silicon Valley VCs and companies. Presented in Norwegian Venture Capital Conference – 2013 (Keynote), EMAX – 2013.  2013 Presentation: Silicon Valley Trends Talk

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